Natural (Organic) VS Sponsored Ads (PPC) Traffic

Natural (Organic) VS Sponsored Ads (PPC) Traffic

One of the most common questions in today’s competitive world of internet marketing is whether to invest in the Pay-Per-Click model or the content based authoritative approach to earn top rankings in the organic list of the search results. Simply put, to maximize...
Staying Alive and Relevant on the Web!

Staying Alive and Relevant on the Web!

Personalization is the key to staying in the forefront of user searches, and the cement needed to clinch a win-win sales relationship. In this key concept, the focus is on the user’s intent – and thus driving the user to your site. Constant reinvention of a website...
Web Design – and Growing Your Profits!

Web Design – and Growing Your Profits!

Is your website design dynamic? I can assure you, your potential customers are dynamic! If nothing on your website catches their eye, or piques their interest, they will be moving on! You want to be found, and shopped! You want to identify your goals in developing...
Benefits of Social News Websites

Benefits of Social News Websites

There are two apparent benefits of effective online marketing through social news websites: you get high quality links and you get that (primary and secondary) traffic. Let me go deeper on these two advantages. Let us first talk about getting high quality links. Many...
Business Exposure – You Want It – You Optimize!

Business Exposure – You Want It – You Optimize!

You don’t beat out your competitors by ignoring the numerous opportunities to maximize your customer base simply by increasing the exposure of your business. Smart businesses wanting to be found first are putting their resources to work for them by investing in expert...
Why Choose Social Media for a Marketing Strategy

Why Choose Social Media for a Marketing Strategy

Social media marketing has been around for quite some time. If you have read how this internet marketing strategy can affect your online business and reach, there should definitely be no reason for you not to pursue it. Without a doubt, if you’re doing it correctly,...